Friday, June 28, 2013

Email Five for Friday (A Work-Related Post)

Every Friday (normally), I'd send out this email to my colleagues who work in email marketing within our organization. I figured since I'm already reading the articles and curating the list, I might as well drop it onto my blog as well.  (Usually it's to the marketers, but turns out I also had a few today for developers, so here's two lists.)

For Marketers

Five Engagement Killers and How to Overcome Them
http://www.strongmail.com/resources/blogs/email-marketing-insights/five-engagement-killers-and-how-to-overcome-them

The New Email Rules for CMOs
http://blog.exacttarget.com/blog/heike-bairds-blog/the-new-email-rules-for-cmos

The 5 Design Trends Behind 'The Best of the Email Swipe File'
http://blog.exacttarget.com/blog/email-design-4/the-5-design-trends-behind-the-best-of-the-email-swipe-file

Behavior Psychology and Marketing Conversions
http://blog.exacttarget.com/blog/exacttarget-guest-blog/behavioral-psychology-and-marketing-conversions

Where Spam Traps Come From and How They Work
http://blog.mailchimp.com/where-spam-traps-come-from-and-how-they-work/

For Developers


How to Take Control of Your Line Height in Outlook.com
http://www.emailonacid.com/blog/details/C13/line_height_and_outlook.com

6 Tips for Optimizing Preheaders in Email #Video
http://blog.exacttarget.com/blog/email-design-4/6-tips-for-optimizing-preheaders-in-email-video

Why is Outlook.com displaying the Mobile Version of my Email in IE9?
http://www.emailonacid.com/blog/details/C13/why_is_outlook.com_displaying_the_mobile_version_of_my_email_in_ie9

Creating Bulletproof Backgrounds and Buttons for Outlook 2007, 2010 & 2013
http://www.emailonacid.com/blog/details/C4/creating_bulletproof_backgrounds_and_buttons_for_outlook_2007_2010_2013

12 Things you MUST Know when Developing Emails for Gmail and Gmail Mobile Apps
http://www.emailonacid.com/blog/details/C13/12_things_you_must_know_when_developing_for_gmail_and_gmail_mobile_apps
Post a Comment