Every Friday (normally), I'd send out this email to my colleagues who work in email marketing within our organization. I figured since I'm already reading the articles and curating the list, I might as well drop it onto my blog as well. (Usually it's to the marketers, but turns out I also had a few today for developers, so here's two lists.)
Five Engagement Killers and How to Overcome Them
The New Email Rules for CMOs
The 5 Design Trends Behind 'The Best of the Email Swipe File'
Behavior Psychology and Marketing Conversions
Where Spam Traps Come From and How They Work
How to Take Control of Your Line Height in Outlook.com
6 Tips for Optimizing Preheaders in Email #Video
Why is Outlook.com displaying the Mobile Version of my Email in IE9?
Creating Bulletproof Backgrounds and Buttons for Outlook 2007, 2010 & 2013
12 Things you MUST Know when Developing Emails for Gmail and Gmail Mobile Apps