Let's Go, Petco

This is kinda cool. You're thinking about buying a pet and Petco's encouraging you to go acquire a pet elsewhere. Very smart.

First, you might still buy a pet.

Second, if you don't have a strong loyalty to a particular pet store (I know they have distinctive in-store looks, but I can't remember which is which.) but something like this helps... makes them look like they're putting their love of pets above profits. And it might just work. You love pets, they love pets, maybe this is the best place to buy pet supplies.