Monday, December 10, 2007

It Aint Easy Being Green

Funny quote from Forrester... "The bottom line in messaging is it's OK to be green, but don't lean too heavily on it because people are cynical about it. And don't ask people to applaud you for it, because you really should have been doing it all along anyway... In perspective, you're not really that green."

(In that vein, much of what you'll find on this blog is recycled.)
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