Thursday, February 07, 2013
Problem of Scale
New! Kellogg's Cinnamon Roll Frosted Mini-Wheats Little Bites.
Title is too long, the product's name contains a relative-size adjective that then has to be contradicted. Not to be confused with "Big Bites" or "Little Bites." There's so many varieties of Mini-Wheats, it's crazy...
Of course, when I see "Mini-Wheats Little Bites" I think 'Oh, so it's a smaller version of a smaller version of their original Shredded Wheat, right? Turns out that this product also immediately brings to mind a competitor: Shredded Wheats is a Post product.
Reminds me of this gem from 2005:
introspection technology entertainment-books and magazines sift work diet/exercise video funny cars worth repeating Christianity/church ideas and creativity bad company transit and development advertising / branding / marketing email music unclutter random entertainment-television food Google by-week 750 Starbucks 120 #blogaday family cool coffee parenting L.A. architecture entertainment-movies environment leadership Apple Seattle Christmas autism atad entertainment photos art and design weather politics by-year geography rain social identity travel Amazon home improvement Disney by-month money snow charity dream Lego how to vacation awful conference crime simplify children AT&T LOST news sports education fashion clueless improvement links no-bars-blog 2013 NASA NBC GTD fail good company nostalgia trust30 war 2014 empowerment holiday journalism legal picky power powerless quoted Cuba Lori cord-cutting focus great day inspirational radio Federal Way McDonalds Rachel Tacoma medical videoblog Boeing Wal*mart buffy conspiracy culture laundry sellout web 2015 Microsoft PLU art customer service fool review robots and drones