Wednesday, September 17, 2014
Why "tvjames"? What does it mean?
Los Angeles, that is.
I had just graduated from college, been recruited as the first employee of an internet startup and we had the assignment to create a website for a brand new television show for Buffy the Vampire Slayer. We were originally TV Net and then UTV: Your Ultimate Television Network and then UltimateTV - now you know it at as Zap2It.com (Microsoft wanted the UltimateTV name and was willing to pay handsomely for it.)
Anyhow, part of the new site was a forum attended by fans as well as the show's cast, crew and creators. I participated as a fan and as a semi-official voice of the website (but not the show), encouraging conversation and helping police the forum. I decided pretty early on that I needed a unique and identifiable persona and chose "TV James." Eventually in time, I dropped the space and made the entire thing lowercase (tvjames or "tvj" for short) because it was better for Search Engine Optimization, especially after a certain bleach-blonde vampire portrayed by an actor named James was added to the show. As I've established new digital claims online, I've tried to be consistent, even if it's slightly outdated now because it's got search history and I'm identified in at least one book and at least one doctoral thesis as James Lamb aka tvjames. (Oh, and Wikipedia, too.)
Sadly, at least one other person is also trying to make this their personal brand persona because it's the initials to their first and middle name plus their last name and in some cases has established made the digital land grab to the nickname so it's not 100% perfect, but I do score high on Google, far better than with my own name since there's a Canadian band named James Lamb (really!) and a (now deceased author) named James Lamb Free who wrote a very popular book about training dogs. There's also a few criminals with my name that clutter up Google searches for my real name. And also an actual show runner in L.A. who recruits for trashy reality show who has a very similar email address to mine. I sometimes get get photos and stories from women who want free makeovers intending to reach him.
introspection technology entertainment-books and magazines sift work diet/exercise video funny cars worth repeating Christianity/church ideas and creativity bad company transit and development advertising / branding / marketing email music unclutter random entertainment-television food Google by-week 750 Starbucks 120 family #blogaday cool coffee parenting L.A. architecture entertainment-movies environment leadership Apple Seattle Christmas autism atad entertainment photos art and design weather politics by-year geography rain social identity travel Amazon home improvement Disney by-month money snow charity dream Lego how to vacation awful conference crime simplify children AT&T LOST news sports education fashion clueless improvement links no-bars-blog 2013 NASA NBC GTD fail good company nostalgia trust30 war 2014 empowerment holiday journalism legal picky power powerless quoted Cuba Lori cord-cutting focus great day inspirational radio Federal Way McDonalds Rachel Tacoma medical videoblog Boeing Microsoft Wal*mart buffy conspiracy culture laundry sellout web 2015 PLU art customer service fool review robots and drones