I don't have a link because it was only mentioned briefly in Entertainment Weekly (the print version... dead trees... the horror!)... Anyhow, apparently in Spiderman you see buildings in New York. And some of these buildings normally have ads for one or more of Sony's competitors (Samsung is mentioned... yeah, and the Corvette and Chevette are competitors). In the movie, Sony digitally replaced those ads with ads for USA Today. No money changed hands, Sony just didn't want their competitors getting free advertising and USA Today is always a great go-to in terms of national buzz and built-in patriotism by default, right? Well apparently the companies that own those buildings are suing Sony. Which, in my opinion, is downright wrong. Did the U.S. Government sue Fox when the aliens destroyed the White House in Independence Day? Did anyone sue when Deep Impact's meteor caused most of New York to be destroyed by a tidal wave? This is a freaking movie... entertainment for the masses... about a guy who gets bit by a spider and can suddenly eject spider webs from his wrists. It's not real and for these people to get upset is downright stupid. Plain and simple. What's next? Signed permission from every building owner before you can shoot a movie in a city?
Tomorrow, the kid who has a patent for swinging...
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